July 16, 2015

Leading Group To File 2016 Ballot Initiative To Legalize Marijuana In California

July 16, 2015
reform california marijuana legalization

reform california marijuana legalizationBacked by 70,000 state grassroots supporters, strong coalition, and pro-political team, ReformCA retains signature gathering firm and announces intention to file ballot initiative to legalize cannabis in coming weeks.

ReformCA today retained Progressive Campaigns, Inc. to gather signatures for its 2016 ballot initiative to legalize cannabis in California. The initiative will be filed with the Attorney General’s office in the coming weeks.

ReformCA is a project of the Coalition for Cannabis Policy Reform (CCPR), a 501(c)4 based in California.

For the past two years, ReformCA has worked to organize and build consensus across the state to lay the groundwork for a cannabis legalization initiative. The results of this effort include:

An email list with 70,000 grassroots supporters and donors in California and 135,000 nationwide;
Fifteen in-person “Stakeholder Roundtables” taking place from San Diego to Redding during which attendees could weigh in on important issues;
Consultation with a broad range of state and national organizations, experts and policy makers;
Extensive public opinion research; and
A formidable political team made up of Joe Trippi & Associates, Jim Gonzalez & Associates, Celinda Lake Research, Progressive Campaigns, Inc., and Joe Rogoway Law Group.

As a result of this process, ReformCA is prepared to introduce its consensus ballot initiative language to the public and file with the Attorney General’s office after final consultation with environmental, labor, Latino, and women’s groups.

For more information, please join us on Thursday at 11am for a news conference call. The call is on the record, but the contents of this release and the call are embargoed until the conclusion of the call.

WHAT: A conference call for news media to discuss our campaign and initiative to more detail to introduce the ReformCA Team and to provide a preview of what cannabis legalization will look like in California.

WHO: The ReformCA Team and leading partners to discuss the various aspects of the issue and campaign, including:

Dale Sky Jones, ReformCA, Chairwoman
Joe Trippi, ReformCA, Political Consultant
Dale Gieringer, California NORML, Director

WHEN: 11am PT this Thursday, July 16th

HOW: Call (855)-756-7520 Ext.29270#


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